NOW’s Full Fibre 100 broadband is available for £24 per month, making it one of the best value ways of getting full fibre internet with 100Mbps speeds.

In the UK, NOW offers full fibre (FTTP) broadband for just £24 per month. With an average download speed of 100Mbps, it’s enough for streaming HD-quality video on up to twenty devices at a time. It’s powered by the latest full fibre technology, giving you a reliable experience with consistent speeds around the clock.

In this article, we’ll look at NOW’s Full Fibre 100 broadband plan, including how it works and the best deals that are currently available. We’ll also look at how you can upgrade your home to NOW’s Full Fibre 100 plan.

Prices From: £24 per month
(price may change during contract)
Contract Length: 18 month contract
Average Speeds: 100Mbps download
18Mbps upload
Coverage: 40% of UK homes (check postcode)

What is NOW Full Fibre 100?

In the UK, NOW’s Full Fibre 100 broadband plan is available from just £24 per month. Unlike normal fibre broadband, it uses a fibre optic cable that goes all the way into your home. This gives you four main benefits:

  • Average download speeds of 100Mbps. With full fibre technology, you’re able to get faster download speeds than on regular fibre broadband. In fact, your download speeds should be at least 50% faster. According to NOW, their Full Fibre 100 plan is “ideal for streaming, gaming and working from home”. It will allow you to download an entire HD-quality film in about 2 minutes. Alternatively, you’ll be able to stream HD video on up to 20 devices at the same time, or ultra-HD video on up to 4 devices at a time.
  • A more consistent experience. Because there’s a dedicated fibre optic line that goes all the way into your home, there’s no need to share your connection with others. For this reason, your connection won’t slow down at peak times (e.g. when your neighbours are online in the evenings).
  • A lower latency connection. With full fibre, there’s a lower amount of latency. This is the amount of time it takes for data to travel from your device to the internet and back. A lower latency connection is good for online gaming, video calls, and other real-time apps.
  • A more reliable service. With full fibre, there’s a fibre optic connection all the way into your home. In contrast, standard fibre broadband uses a copper connection between the street cabinet and your home. This copper connection is susceptible to noise and interference, which can cause slowdowns and disruption to your broadband.

At present, NOW’s Full Fibre 100 service is available in about 40% of UK homes. You can check the availability where you live on NOW’s website.

If it’s your first time getting full fibre (FTTP) broadband in your home, an engineer visit will be required to get you connected to the full fibre network. It normally takes about 2-3 hours to get full fibre installed in your home. Once it’s done, you’ll be able to change to another full fibre plan in the future without another engineer visit so it’s a one-time upgrade.

Service Download Speed Monthly Cost
(may rise during contract)
NOW Broadband
Full Fibre 75
75Mbps
average download
£22.00
per month
No upfront fee
24 month contract
See deal  
NOW Broadband
Full Fibre 100
100Mbps
average download
£24.00
per month
No upfront fee
24 month contract
See deal  
NOW Broadband
Full Fibre 300
300Mbps
average download
£29.00
per month
No upfront fee
24 month contract
See deal  

NOW Full Fibre 100 Features

Alongside the full fibre service, there are a number of key features available on NOW’s Full Fibre 100:

  • There’s an 18-month contract with market-leading pricing. Many other full fibre providers will require you to sign up to a 24-month contract. In contrast, you only need to sign up for an 18 month contract on NOW’s Full Fibre 100. In addition, their pricing is amongst the lowest in the market.
  • There’s a minimum speed guarantee of 90Mbps. This is guaranteed for the entire length of your plan. If your speed drops below the guaranteed minimum for 3 consecutive days or more, you’ll be able to claim money back on your broadband service.
  • There’s a Wall to Wall WiFi Guarantee included. As it’s powered by Sky, you’ll get the Sky Hub broadband router included. This delivers a WiFi signal around your home, allowing you to connect up to 64 devices to the internet at the same time. It’s backed by their Wall to Wall WiFi Guarantee, which gives you money back for one month’s subscription if you’re unable to get WiFi in every room of your home.
  • There’s a home phone service included. You’ll get a home phone service, powered by Internet Calls technology. Simply plug your handset in to the back of the Sky Hub router. You’ll get ‘Pay As You Go’ calls as standard, or there are a range of calling packages available for inclusive UK or international calls. You can also move your existing landline number to the service.
  • You’ll be able to add Sky Stream for endless entertainment. If you like, you can add Sky Stream to NOW’s Full Fibre 100 broadband. This gives you access to both live and on-demand shows, streamed directly to your TV using WiFi and full fibre technology.

At present, Full Fibre 100 is the fastest broadband plan available from NOW. If you’re looking for faster download speeds (up to 900Mbps), you’ll be able to choose one of Sky’s Ultrafast or Gigafast broadband plans instead. In addition, you’ll be able to upgrade these plans with a WiFi Max add-on if you’re looking for a WiFi 6 hub and an enhanced wall-to-wall WiFi guarantee (with boosters available if needed).

Switching to NOW

If you’re currently using a different home broadband provider, it’s easy to switch your service to NOW.

In most cases, you’ll be able to switch to NOW Broadband without the need to talk to your current provider. Just sign up online and they’ll take care of everything for you. The main exception to this is if you’re a Virgin Media customer, in which case you’ll need to contact them separately to cancel.

Once you’ve placed your NOW Full Fibre 100 broadband order, it normally takes around two weeks to get you switched over. If required, an engineer visit will be scheduled for the installation date. Until then, you’ll be able to continue using your current provider.

For step-by-step instructions on how to change your broadband provider, please select your current provider from the dropdown menu below:

Switch to NOW Broadband
Your step-by-step guide to switching

Select your current broadband provider:

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More Information

For more information about NOW’s Full Fibre 100 plan, please see the NOW website.

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